Ball State University Athletics
#ChirpChirpFriday Begins Second Season of Engagement
MUNCIE, Ind. – For the second year, in partnership with Learfield Licensing Partners, Ball State Athletics will conduct the interactive #ChirpChirpFriday initiative.
The initiative aims to spread school spirit and increase social media engagement while putting more fans, students and alumni in Cardinal and White gear through retail outlets carrying officially licensed apparel.
Although fans are encouraged to wear school colors frequently, fans specifically will be asked to wear Cardinal and White on Fridays, take photos while "Chirping" and share via social media using #ChirpChirpFriday. Fans are asked to follow the official Ball State Athletics social media accounts to see what prize incentives are offered each Friday.
In addition, be on the lookout for the department’s fan engagement team in the community, on campus and at corporate partner locations on Fridays promoting upcoming events, giving away posters and other Ball State giveaways.
The first #ChirpChirpFriday location will be the Briner Sports Complex in conjunction with the Ball State soccer home opener against Eastern Kentucky tomorrow, Aug. 19, at 5 p.m. If you have questions about this initiative, please call 765-285-3242.
Fans can always visit BallStateGear.com for officially licensed Cardinals gear.