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SL TV: 3rd Down Chirp (GoDaddy Bowl Special)

MUNCIE, Ind. -- Ball State Sports Link, the nation's first fully immersive sports media and production program, will continue producing its weekly football show in partnership with WIPB-TV, Comcast Indiana and Fox College Sports in 2013.

This hour-long special previews Ball State's Jan. 5 GoDaddy Bowl contest against Arkansas State. The special includes SL exclusives on Keith Wenning, Willie Snead, Zane Fakes, Jonathan Newsome and more.

3rd Down Chirp, delivered by Papa John’s, will provide viewers inside access to the Cardinals on and off the football field.  The weekly show will air every week online at, plus additional episodes will be televised nationally on Fox College Sports.

Additional distribution for 3rd Down Chirp includes WIPB-TV in Muncie and statewide availability on Comcast Indiana 81 and the SL channel through Comcast on Demand.

“Sports Link does a great job and our communications school is fantastic,” Ball State head football coach Pete Lembo said.  “It’s one of the shining stars of this University.  We are excited to connect fans to both programs with 3rd Down Chirp.”

Created by 2012 SL graduate Ben Wagner, the 2013 version of 3rd Down Chirp will be produced by junior Drew Adamson.  Sophomore Alex Seitz will serve as assistant producer.

Junior Luke Martin, sophomore Tyler Bradfield and senior Zach Hughes are the 2013 hosts and coordinating producers.  

In addition, over 30 students as part of Sports Link and the new Digital Sports Production track will assist with the weekly show.  

In cooperation with Ball State Athletics corporate sales, 3rd Down Chirp marks the third straight year with national sponsorship as Papa John’s will be the show’s exclusive sponsor.

3rd Down Chirp, delivered by Papa John’s, will begin Aug. 28 online, followed by additional shows on FCS, WIPB-TV and Comcast Indiana beginning in September and until the end of football season.


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About Ball State Sports Link and Digital Sports Production: 

In 2013, Ball State University is the first school in the nation to offer a degree in Digital Sports Production through the Department of Telecommunications.  Digital Sports Production is an interactive learning experience combined with an immersive learning project, Ball State Sports Link.  

Ball State Sports Link and DSP specializes in multiple areas:  live sports TV productions, studio shows, television programs, student-athlete features and webcasts. Other areas of the center include radio, social media and imedia.  

You can follow SL on Twitter @bsusportslink and see all the student work on Facebook, just search Ball State Sports Link.

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